FREELITE, Inc.
FREELITE, Inc.
www.freeliteaz.com
331 W McDowell Rd.
Phoenix, AZ 85003
(602) 233-1981
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FREELITE, which began in Tucson in 1977 under the name "Desert Living," was not founded by businessmen. We were seven friends in our twenties, well-educated but naive, with big ideas and varying levels of carpentry experience. We were not particularly money-driven, and we were poorly capitalized, but we were resourceful and we were persistent. Our goal was to build an organization that would provide a livelihood for ourselves and for others while materially impacting our customers in a beneficial way. The company was to be a vehicle for making a mark on the world. We quickly learned that it wasn't easy to start and sustain a business. We tried landscaping, and then greenhouse building, and made very little money in those early years. Eventually we stumbled on a new product, skylights, that was just coming into vogue, and we were able to ride the wave of a new trend in home improvement: opening up interior spaces to natural light. Read more

In 1981, Chip Marvin moved to Phoenix with $500 and an old Ford pick-up truck to open a branch under the trade name "FREELITE," and, later, other partners carried the business to Los Angeles, San Diego, and Dallas. Eventually the company split up into five separate entities, all of which are still in operation. Our continued shortage of money posed many challenges. Lacking the resources needed for a showroom and a large inventory , we couldn't sell as many skylights as the big home improvement retailers. Instead, out of necessity, we concentrated on skylight installations, and soon it became apparent we had tapped into something marketable. People didn't like having to buy the product from a store and then shop for different tradesmen to perform the various types of work -carpentry , roofing, drywall finishing, painting, etc. -that comprise a typical installation. As specialty contractors offering "one-stop" shopping, we were able to bridge the huge gap in the buying process between the firsr stirring of a customer's interest and their actual enjoyment of the product in their home. Our business philosophy was to take complete responsibility for each project. This meant: listening to our customers to ascertain their needs and desires; educating them as to available options; matching a skylight design to their requirements using a low-key, no-pressure sales approach; and, finally, executing a professional installation, down to finishing touches.

Over the years, market demand and our desire to grow as a company have fueled an expansion into other daylighting products that enhance the beauty and value of homes: windows, doors, dome ceilings, and atrium enclosures. And while we have developed a large retail sales division, the heart of our business remains residential installations. Almost all of the items we carry are also available at the big chain stores and yet we now sell a greater volume of our premium skylight, Velux, than do all of the Arizona Home Depot outlets combined. This is because we do more than simply sell products; by overseeing our daylighting projects from start to finish, we literally transform living spaces. We haye responded to our customers and are successful as a result. Our slogan says it all: "We Deliver Daylight."

Guildmaster Award Winner 2012 Guildmaster With Distinction

GuildQuality Partner Affiliations Pella Certified Contractor

Affiliations GuildQuality
National Association of the Remodeling Industry
Better Business Bureau
Pella

Likely to Recommend
97%
Clean & Safe
97%
Communication
96%
Construction Quality
99%
Problem Resolution
96%
Product Selections
98%
Professional & Organized
98%
Sales Knowledge
98%
Schedule
97%
Work Done Right
93%
Value
96%
Average (31 reviews)
Rating Details
Jerry W. Scottsdale, AZ Review May 15, 2012 5 star rating
FREELITE, Inc.

FREELITE made wonderful suggestions when I was deciding on what product fit my needs. Their workers were on time, professional, and cleaned up after themselves. I had a great experience.

Comment Additional Comment Tempe, AZ May 03, 2012

They do a great job. Everything they have done for me is outstanding. They were on time and did great work. I give them all 10's.

Comment Area Of Satisfaction Phoenix, AZ May 03, 2012

I have to say how well they set it up and how they masked the project up, it looks like its been there for years.

Comment Product Selections Process Phoenix, AZ May 03, 2012

The entire experience was wonderful working with Rick, I was thinking of doing a new roof and Rick explained to me the tubes and resell value of an actual skylight.

Comment Area Of Satisfaction Mesa, AZ May 03, 2012

I was satisfied with the completion, the product, and I am overall satisfied with FREELITE.

Comment Area Of Satisfaction Scottsdale, AZ Apr 26, 2012

I was most satisfied with the installers. They were very professional, did a nice job cleaning up, and did a good job protecting everything I had nearby before installing the skylight.

Paul B. Phoenix, AZ Review Apr 13, 2012 5 star rating
FREELITE, Inc.

I was very pleased with the quality of the work, and the quality of the product. FREELITE worked in a very timely manner in order to give us the best experience possible.

Comment Recognize Excellence Phoenix, AZ Apr 13, 2012

I'd like to recognize Chip, Matt, Guy, Judy, Angela, Josh, and Richard for their exceptional service. Everyone did a great job.

Comment Product Selections Process Phoenix, AZ Apr 13, 2012

The process they used to match what product I wanted worked very well. I didn't want the least expensive product, and I didn't want something extremely expensive. I got exactly what I was looking for.

Comment Area Of Satisfaction Glendale, AZ Apr 12, 2012

Professional, capable, on-time. No pressure. Chip presented his best offer and it was accepted - no high pressure car sales approach or trying to sell you more than what you wanted (the "would you like fries with that" approach.)

Comment Area For Improvement Glendale, AZ Apr 12, 2012

Decision was made to use a diferent framing wood and customer should have been consulted. Problem got resolved without any hassle.

Comment Product Selections Process Glendale, AZ Apr 12, 2012

Very effective process. Chip gave me both hard copy and email brochures that helped with the decision of which patio door to select

Comment Recognize Excellence Scottsdale, AZ Apr 11, 2012

I would like to recognize the salesperson, Rick Cornish, and the two installers for their exceptional service. The installers were very good.

Comment Area Of Satisfaction Scottsdale, AZ Apr 11, 2012

I am pleased with everything. FREELITE, Inc. is a great company. I am 100% overall satisfied.

Comment Area For Improvement Scottsdale, AZ Apr 11, 2012

Everything went exactly as scheduled so I was not disappointed in any phase of the operation.

Comment Product Selections Process Scottsdale, AZ Apr 11, 2012

FREELITE, Inc. was very professional. I knew what I wanted and they really took care of me.

Comment Additional Comment Phoenix, AZ Apr 06, 2012

It was a great experience I had with them. It has been the third time I have used them and I would highly recommend them. They are excellent in every way.

Comment Recognize Excellence Phoenix, AZ Apr 06, 2012

I would like to recognize our salesman, Josh Girard at FREELITE, Inc for his exceptional service. He was excellent.

Comment Area Of Satisfaction Phoenix, AZ Apr 06, 2012

The area where I was most satisfied with FREELITE, Inc was they met or exceeded my expectations in every aspect of this project.

Comment Product Selections Process Cave Creek, AZ Apr 06, 2012

Chip does a very nice job of recommending design options as well as explaining the pros and cons of various products related to our needs and budget. Truly appreciate his consideration for cost AND appearance/design.

Comment Additional Comment Scottsdale, AZ Apr 03, 2012

I appreciate their service and them doing what they said they were going to do when they said they would do it.

Comment Recognize Excellence Scottsdale, AZ Apr 03, 2012

The installers were great. The gentleman that came out to give me the estimate was great. I am very pleased with everyone.

Comment Area Of Satisfaction Scottsdale, AZ Apr 03, 2012

I was most satisfied in them showing up when they said they would. The price was what they said it would be. The job took the time we expected it to take. They were very clean in their job. I am very happy with everything. They were all very courteous and professional.

Comment Product Selections Process Scottsdale, AZ Apr 03, 2012

They were extremely professional. We discussed what we needed to do and they provided the service to my needs. I'm very happy with everything.

Barbara C. Phoenix, AZ Review Mar 29, 2012 5 star rating
FREELITE, Inc.

As previously stated above, I have worked with Freelite for 30 years both in my prior residence and my now residence and have never been disappointed or had any problems or questions that were not quickly addressed.

Susan P. Scottsdale, AZ Review Mar 24, 2012 5 star rating
FREELITE, Inc.

FRELITE provided me with a timely and well executed project. FREELITE preformed above expectations. They have good customer service as well as a personable staff and they execute good, quality workmanship.

Guildmember since 2010

As a GuildQuality Guildmember, FREELITE, Inc. relies on our customer surveying to help them deliver an exceptional customer experience.

We have surveyed customers on behalf of FREELITE, Inc. in Phoenix, AZ; Scottsdale, AZ; Glendale, AZ; Tempe, AZ; Mesa, AZ; Peoria, AZ; Chandler, AZ; Paradise Valley, AZ; Gilbert, AZ; Sun City, AZ; and 14 other cities in Arizona and California.

In this report, FREELITE, Inc. has published a summary of the customer feedback they've received since they joined GuildQuality in July 2010. In that time, 355 out of 505 customers (70%) responded to a GuildQuality satisfaction survey, with the most recent response in May 2012.

Recent Activity

FREELITE, Inc. received feedback from a customer in Phoenix, AZ.

05/19/12

FREELITE, Inc. received feedback from a customer in Scottsdale, AZ.

05/19/12

FREELITE, Inc. received feedback from 2 customers.

05/16/12

FREELITE, Inc. received feedback from a customer in Phoenix, AZ.

05/15/12

FREELITE, Inc. received feedback from 2 customers.

05/15/12

2012 Guildmaster Application

FREELITE, Inc. is a candidate for a 2012 Guildmaster Award. The Guildmaster Awards recognize exemplary service among home builders, remodelers, developers, and home services contractors. Click here to review this year's qualifications.

To be eligible for consideration, FREELITE, Inc. must survey all of their customers.

The review period for this member is closed.

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