The latest news from GuildQuality.


Autopsies, bonuses, … and bears oh my

Jul 11 2007 by Geoff Hartnett in GQ press, Articles
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In June, Remodeler Online published an article titled Remodeling: CSI exploring the hows and whys of project “autopsies”. Leah Thayer’s article talks about how to fix and, ultimately, avoid remodeling projects that suffer from budgeting and scheduling problems. She “autopsies” a project from soup to nuts, identifying “pulse points”; checkpoints in the project where diagnostics should be performed and issues aired out. Advanced Kitchens and Advanced Contractors, interviewed in this article, give GuildQuality the nod as their tool of choice to gather the feedback that they need for their autopsies. Gruesome indeed …

Last week, Remodeler Online again referenced GuildQuality in an article titled “Simple Bonus Systems“. In the article, Tim Faller explains how bonuses “can help field employees achieve quality and profits alike”. He says that evaluation of production teams in the field “requires a good feedback tool”.

Companies such as GuildQuality can help you establish criteria and conduct surveys. You might assign a simple monetary award to “grades” of a certain level — for instance, for every job that gets a top rating in 80% or more categories…

It’s great to hear about how our members are leveraging our tool and, as always, it’s great to hear people saying nice things about us.

Customer Satisfaction and Profitability

Jun 19 2007 by Geoff Graham in GQ press, Case Studies, About GuildQuality
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GuildQuality collects a LOT of customer feedback. Lately, we’ve been interviewing around a hundred homeowners a day about their experience with one of our builders, remodelers, or real estate developers. We deliver that survey feedback, in real-time, to our members in a consistent, actionable, and succinct format. As a big added bonus, we also give them easy-to-use analytical tools to help them track things like the performance of their employees or their company’s performance in contrast with a highly-relevant group of peers.

Our mission is to elevate the building industry to a stature commensurate with its importance in our communities. There’s not many jobs that are more important than that of a homebuilder, remodeler, or developer. These are the folks that are shaping our built environment. They significantly influence both the way we live our lives today, and how we’ll live them for many decades (or even centuries) to come.

Given the importance of the building profession, I was pleased to see a significant trend emerge from a research project we’ve been working on. With the help of 15 remodelers and Remodelers Advantage, we’ve been able to make some judgments about the correlation between customer satisfaction and profitability.

We were trying to assess whether or not customer satisfaction impacted gross margin. Here’s what we found:

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Constructive Criticism (from July’s Remodeling Magazine)

Nov 02 2006 by Geoff Graham in GQ press, Articles, Member news
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GuildQuality enjoyed a prominent feature in July’s Remodeling Magazine, along with long-time members Classic Remodeling and Strite Design + Remodel. The article is a nice summary of why one should survey their customers, and how one should go about it.

“There is no greater indicator of your future success than your recommendation rate. This applies whether you build three high-end custom homes or 7,000 multifamily condominiums or do $1 million in remodeling.”

Construction Ahead in Professional Remodeler

Nov 02 2006 by Geoff Graham in GQ press, Articles, Member news
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Congratulations to Austin Foster and the entire team at Construction Ahead for their excellent cover article in the September Professional Remodeler. The article discusses CA’s growth strategy, customer service philosophy, and how they use GuildQuality.

“I want everybody happy with my work. And you just try to push your guys to understand that and make sure they have that same mentality.”

Austin — thanks for the great mentions of GQ in your piece, and congratulations on the fantastic accomplishments of Construction Ahead in the last couple years.