More about which services customers are using to share information about builders and remodelers
A couple days ago I shared a preliminary summary of which social networks customers were most likely to visit to learn more about a builder or remodeler. Today, I checked out a summary from our AddThis account to see which services the visitors to our website are most likely to use to publish information about your company. [click on the little "share" doohickey with the orange "plus" symbol in the sidebar of this blog to learn about AddThis]
Facebook is still the clear champ with about 35% of all “shares”, but Twitter holds a strong second with about 20% of all shares.
I believe that the kind of people that publish content to the web represent a leading indicator of where people will be going to consume content on the web. Twitter is still relatively new compared to Facebook, and it is presently on a much faster user growth trajectory. I’m interested to review this information in a few months, and see if Twitter has gained more ground as both a vehicle to publish information and a vehicle to consume information.
