GuildQuality

Next week, GuildQuality will be in Washington, DC as a sponsor of the Remodeling Leadership Conference. Each year, 50 exceptional remodelers will be inducted into Remodeling Magazine’s Big 50. In the words of Remodeling Magazine, these leaders possess “top-notch business acumen, outstanding customer service, a financially strong foundation, and exciting systems.” I was thrilled to learn that 8 of this year’s award winners rely on GuildQuality for customer satisfaction surveying.

The theme of this year’s event is The Color of Money: Green and the future of remodeling. I love that through Green Building, one can do well by doing good. It pleases me that a remodeler who practices sustainable building techniques is creating a better built home and helping to preserve a healthy unbuilt environment. And it especially pleases me that the green remodeler earns a premium for his or her thoughtful business practices, and can even enjoy savings wrought from efficiency and forethought.

I have long felt that what motivates one to go green is the same kind of thing that motivates one to deliver the best possible customer experience: it is a belief that, in the long-term, doing the right thing will bring the greatest success. Remodelers that practice service excellence are not only serving their customers’ interests, but they are earning greater recognition and higher margins. They are doing well by doing good.