Harcrest Homes featured in Georgia Builder magazine

Jun 01 2007 by Geoff Graham in Articles, Member news
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The May/June issue of Georgia Builder has a great profile of Harcrest Homes and its president and owner, Mike Smith. Smith joined what was Carl Riden Homes in 1992 as an assistant superintendent, quickly rose to partner, and assumed ownership of the company in 2005 after Riden chose to retire.

Smith credits his staff and efficient systems for his company’s 100+ awards. His 25 employees play key roles in the company’s success – and all reflect Smith’s priorities of honesty and humility in their work. Equaling Smith’s dedication to a solid workforce is his emphasis on efficient systems throughout the homebuilding process. Each Harcrest home is built through a slot or even-flow scheduling system – a process that implements firm start dates, trades schedules, and service delivery. This allows Smith and his team to confidently tell customers that the company does what it says and sticks firmly to a consistent schedule – a process that builds trust with each client.

These efforts certainly paid off given Harcrest’s latest accolade: a customer satisfaction award from the Certified Professional Home Builder program (CPHB) of the Greater Atlanta HBA. The CPHB partners with GuildQuality for ongoing surveying for its members, culminating each year in awards for the highest performers.

Congratulations to Mike and the Harcrest team!

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